Business and Technology

My dad runs a business so I thought I would talk with him about how he uses technology everyday in his business and how it helps him to run a successful company. He gave me some interesting facts about how technology helps increase sales. The following are the results of our conversation.
• Conference calls (www.webx.com) have really increased sales and decreased travel. The included web address is one he uses for conference calls. By arranging calls between manufacturers and customers, you’re able to answer a lot of technical questions without physically being face to face. Video conferencing gives a way to conduct a demonstration with equipment that’s expensive to transport, setup, take down and return.
• Email and email blasts allow you to stay in contact with customers as a group. Distribution lists are a way to run a promotion and distribute it with the click of a button. Once the contact(s) are loaded to your group, you can now send with any information you desire.
• Smart phones have really freed up an individual from staying constantly by his/her laptop or desktop. You can send and receive emails. The cameras are really high pixel which gives you the capability to send photos of damages, defect and identification of merchandise.
• Electronic billing has changed the way our society receives and pays bills now. The good thing about it is immediate posting and no chance of lost payments by the postal services. Your online account allows you access at any time to look and evaluate your account.
These are some of the ways that my dad uses technology in his business. This shows me that technology is important in the success of business no matter the size of the company. Overall, the use of technology in business increases a company’s profit.